Monday, February 7, 2011

darth vader kid ad

We will watch Super Bowl commercials today in class.

What is the company? volkswagon

Who is the target audience: women 16 to 32 because they would like kid commercails

What persuasive method used (humor, action, celebrity, human interest, etc.)? cuteness, humor celebrity

How were camera shots and editing used to enhance the message? kind in darth vader suit, music

What is the slogan/message for the company?

Was the message effective? Why or why not? knda it was minorly humorus

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